ABOUT THIS PROJECT
New Frame Creative has been working with the Oak Ridge Convention and Visitor’s Bureau since 2015 on their many marketing initiatives including the Explore Oak Ridge website, social media accounts, and the creation of videos to promote the city. In 2022, Explore Oak Ridge won a Tennessee State Tourism award for Best Marketing Campaign for their “Katie the Calutron Girl” series which was created by our team here at New Frame. In 2023, New Frame Creative assisted with a full rebrand for the Explore Oak Ridge website to fully integrate the Katie character as a tour guide for all things Oak Ridge.