ABOUT THIS PROJECT
When the NCAA approved a Name, Image, and Likeness (NIL) policy for college athletes in the summer of 2021, Weigel’s knew they wanted to have NIL deals with local college athletes. Weigel’s hired New Frame Creative to manage their NIL agreements starting in 2022. New Frame Creative serves as the main point of contact for all of Weigel’s NIL agreements, and we also handle the photography, videography, promotional materials, and even custom-designed jerseys and apparel for athletes to wear when representing Weigel’s.
Below are some of our favorite projects we’ve completed while working with Weigel’s NIL athletes.